Wednesday, 15 December 2010

iCanQuit website gives smokers the edge in their attempt to quit

Smokers in NSW will gain the upper hand in their attempt to quit thanks to an innovative new website launched recently. The website is a one-stop-shop for smokers looking to quit.

iCanQuit motivates smokers to stop smoking by providing them with the information and tools they need so they can personalise their quit journey, and interact and connect with like-minded users. It allows smokers to share their stories about previous, current or planned quit attempts, provides helpful hints on how to quit as well as a goal-tracker and savings calculator so smokers can see the tangible results of quitting.

The website is free and the first of its kind in Australia. It is part of a two-pronged approach aimed at reducing the impact of tobacco related cancer in NSW with a state-wide advertising campaign to be launched on television and in cinemas later this year.

Media release

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